Ralf Wilhelms,DBA(2014年至今在永利官网任教)
GraduateCourses took:
Management Courses MarketingCourses
CROSS-CULTURALMANAGEMENT MANAGERIAL MARKETING
CROSS-CULTURALMANAGEMENT MARKETING METHODOLOGIES
MULTI-DISPLPERSPECTIVES ON MGMT SURVEY DESIGN
MANGERIAL FINANCE RESEARCH IN INT’L MARKETING I
MANGERIALACCOUNTING RESEARCH IN INT’L MARKETING II
CONSUMER BEHAVIOR
International Business
Int’l MNGMT &BUS. POLICY
INT’L BUS &THE THIRD WORLD
BUSINESS &MANAGEMENT IN JAPAN
SEMINAR ININTERNATIONAL BUSINESS
CMPRTV ECON &SOCIAL DEVLPMNT
SEMINAR IN INT’LBUSINESS
UndergraduateCourses taught at LSSU:
· BUSN 121 Introductionto Business
· INTB 375 International Business Law
· INTB 389 Competingin the Global Market Place
· INTB 420 InternationalComparative Management
· INTB 486 International Marketing
· BUSN 499 BusinessPolicy Course – Capstone course for undergraduate students
This course providesthe student an opportunity to develop an understanding of the interrelationshipof the divisions, departments and functions of the “whole firm” and itsenvironment.
o Business Plan
o Marketing Plan
GraduateCourses taught at other Universities
Strategic and Operational Marketing
Strategic Decision-Making in Global Business Setting
Marketing Research
Integrated Marketing Communications and Consumer Behavior
MBA Project (Capstone)
Classroominstruction
